By Dr. Jorge Olaf Nelson, CMO, Songdo uLife
We want everyone in Korea to feel proud of Songdo IBD and visit often, if not live there. There are going to be many opportunities for all residents and guests throughout Songdo IBD as the quality of life amenities are world-class and available for everyone to enjoy. Songdo IBD is rising more and more everyday and we want everyone to know they are welcome to share in the realization of this dream of the City of the Future now – in Incheon – rising along the Western Sea of Korea.
For example, the 100-acre Central Park is beginning to take shape with the salt water canal going in and the bike and walkways being surrounded by freshly-transplanted pines (Songdo means pine forest in Korean). Electric water taxis will ferry folks up and down the canal, passing by the Ecotarium and Museum along the banks as well as arriving at either the Cultural Center at one end down by the sea shore or at the North East Asia Trade Tower at the other up at the central business district. The environmental sustainability of the park is evident as the recovery of rainwater will be used for irrigation in the forest and gardens located there. And, the 2500 space parking garage is entirely underground to help keep the idyllic nature of Central Park pristine and quiet – a peaceful place for respite in the center of the bustling city.
Across from the Central Park is the Taubman Shopping Centre – designed by Studio Daniel Libeskind and interior by Benoy – which will bring the first regional shopping centre experience to Korea. Lotte department store, Megabox cinemas, and HomePlus hypermarket are signed up as anchor stores, already occupying 70% of the 1.1 million sq. ft. leased space and approx. 160 more stores will soon follow. Inside the Taubman Shopping Centre one major amenity – the ice rink (also available as a venue for 3000 visitors for car shows, fashion shows, etc.) will feature an hourly original free interactive multi-media show for shoppers to experience during the grooming of the ice.
Transportation to and from Songdo IBD will be easy and inexpensive to access as there are three major subway stations in the IBD as well as city buses, taxis, bike paths and underground parking for thousands of cars. The city is designed for pedestrians in mind so strolling around the master-planned city of architectural wonders will be an enjoyable activity in itself.
Songdo IBD is a city that is open to all Koreans and will soon become the pride of Korea as the gateway to Northeast Asia. The smorgasbord of amenities are world-class and the open air feeling, the beauty of the buildings and the easy access to the entire city is inviting, enjoyable as well as environmentally sustainable. It is our hope to create many lucrative opportunties for good jobs for Koreans to work and live in Songdo IBD. As you look around now and begin to see all the quality of life investments and improvements made already, you can see that we are well on our way in fulfilling that promise to Korea and her people. Do stop by soon and see for yourself how Songdo IBD welcomes all people to live and thrive together in an ideal urban setting.
