Tag Archive for Donald G Southerton

Hyundai Way: Hyundai Speed, New Book Looks at Korean Corporate Culture

March 17, 2014 general Comments Off on Hyundai Way: Hyundai Speed, New Book Looks at Korean Corporate Culture

Global business expert Don Southerton has authored a new eBook, Hyundai Way: Hyundai Speed, which shares insights into the one of the world’s top automakers.

 

Korea global business expert Don Southerton has released his latest publication, titled Hyundai Way: Hyundai Speed. Southerton notes, “In the wake of the recent accomplishments of the Hyundai Motor Group and specifically the Hyundai Motor and Kia Motors brands a question is often raised, ‘What makes Hyundai so successful?’ I tackle this question from a cultural perspective.”

The author points out his objective for Hyundai Way: Hyundai Speed is to share insights into the Hyundai Motor Group—a unique inside view of a unique corporate culture.

In addition to the growing number of Hyundai and Kia Motors enthusiasts wishing to learn more about the carmaker, Southerton sees several target audiences for the book. First for the global teams working for the Hyundai Motor Group and its affiliates, Hyundai Way: Hyundai Speed will build upon their current experiences, while providing new understandings.

A second audience is firms and vendors providing services or products to the Hyundai Motor Group. This book will be beneficial in strengthening and maintaining the relationship.

A third readership is companies with significant Korea-based business. Although the book offers specific insights into Hyundai Motor, the broader content can apply to many Korean firms in sectors outside automotive.

The eBook is available through iBook, Kindle, Nook, and Amazon.

About the author

With over 35 years’ experience, Don Southerton is the definitive authority on Korean-facing global business, strategy, branding and market entry–from automotive, golf, retail, and QSR/ food sectors to New Urbanism and Green technology.

Building on a life-long interest in Korea and the rich culture of the country, Southerton writes extensively and provides commentary to the media on modern Korean business culture and its impact on global organizations. This is his thirteenth publication. 

LINK  PRWEB Press Release 

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Korea Facing: Secrets….an Update

January 10, 2013 Education Comments Off on Korea Facing: Secrets….an Update

Again, best wishes in the new year…

With the release of Korea Facing: Secrets for Success in Korean
Global Business feedback and comments have been very positive. In
some cases, global teams are sharing the book across their
organization as a tool to better educate staff on the nuances of
their Korea-based company. We’ve also been interviewed by Seoul’s
tbs eFM “This Morning” show, (an on-demand link to the talk is
forthcoming) with more media interviews in the works…

One common question is how to access the book? There are several
options.

Option #1 Apple iBook (my favorite and free)

https://itunes.apple.com/us/book/korea-facing-secrets-for-success/id589661138?ls=1

Option #2 A PDF version is available upon request.

Option #3 Kindle or Nook.

Option #4 Amazon, which offers the book in eBook and Print versions.

Questions, Comments, Feedback? I’d be interested in your thoughts.

As always, if you or your company has need for my consultancy,
please let me know by email or Phone +1-310-866-3777. We’re always
interested in learning more about your business needs and opportunities.

Don

New eBooks Share Korea History: Past and Recent

August 11, 2012 general Comments Off on New eBooks Share Korea History: Past and Recent

In case you missed,… we’ve recently released 2 new eBooks.

The first eBook provides a concise history of early Hyundai and Kia Motors car production. Models discussed range from Hyundai and Kia’s first production cars to those developed under 2000-1 restructuring.

A second eBook is our latest work on early US and Korea entrepreneurial ties and the accomplishments of Henry Collbran.

Both new eBooks are also now available through Amazon, Google, Kindle, and Apple.
Personally, I like the Apple iBook versions.
The Hyundai Kia eBook
http://itunes.apple.com/us/book/hyundai-kia-motors-early-years/id538393175?ls=1

The Henry Collbran early Korean entrepreneurialism eBook
http://itunes.apple.com/us/book/colorados-henry-collbran-roots/id549027445?mt=11

BTW  We have limited number complimentary PDF versions available upon request.
Request a Copy Link

New Book–Henry Collbran and the Roots of Early Korean Entrepreneurialism

August 4, 2012 general Comments Off on New Book–Henry Collbran and the Roots of Early Korean Entrepreneurialism

For Immediate Release

August 4, 20102 Belamar /Denver, Colorado and Seoul, South Korea. Author Don Southerton has announced the release of a new publication Colorado’s Henry Collbran and the Roots of Early Korean Entrepreneurialism. The eBook explores the business efforts of British-born Henry Collbran who brought modern technology and innovation to the Korean peninsula.

Stepping back in time Southerton’s latest work tells the fascinating story of Henry Collbran who left Colorado in 1896 and traveled to Korea with hopes of a lucrative gold mining opportunity. Seeing little potential in mining, Collbran successfully constructed the nation’s first railway from Incheon to Seoul. Collbran then secured the franchise from the Korean monarch Kojong to build a modern electric streetcar system. Over the next several years, the entrepreneur added additional business ventures, including the first telephone system, a modern waterworks, a bank, a coin mint, and even a movie theater.

During his later years in Korea and with financial support of Colorado beer baron Adolph Coors and other investors, Collbran turned his effort to highly lucrative gold and copper mining operations before eventually retiring to a life of leisure in London.
Author Don Southerton points out, “Westerners like Collbran provided Korea with capital, technology, and know-how. These efforts contributed to the early development and economic growth of the region, which in turn provided the foundation for Korea’s impressive late twentieth century industrial accomplishments.”

The eBook will be available through Amazon, Google,Kindle, iBook, and most digital media services.

About the Author 

Don Southerton has held a life-long interest in Korea and the rich culture of the country. His previous books center on culture, entrepreneurialism, and early U.S.-Korean business ventures. Southerton also extensively writes and comments on modern Korean business culture and its impact on global organizations. His firm, Bridging Culture Worldwide, provides consulting, training, and strategy on Korea-facing global business.

Author Don Southerton Releases New Publication on Hyundai and Kia Motors

June 24, 2012 general Comments Off on Author Don Southerton Releases New Publication on Hyundai and Kia Motors

For Immediate Release

Belmar  Lakewood, Colorado June 21, 2012 Author Don Southerton has announced the release of a new publication Hyundai and Kia Motors: The Early Years and Product Development. The eBook provides deep insights into the rise of the South Korean car industry. Southerton’s latest writing weaves  first-hand accounts of the challenges experienced by Korean management during the first years of Korean car production with the development of specific models,  such as Kia’s Brisa, Pride, Sephia, Sportage and Rio plus Hyundai’s Pony, Excel, and Santa Fe

Southerton notes, “Today we are witnessing a remarkable transformation in Hyundai and Kia Motors’ brand image and sales are at record pace. This accomplishment was decades in the making. Hyundai and Kia Motors: The Early Years and Product Development shares the story behind this success.”

The eBook will be available through Amazon, Kindle, iBook, and most digital media services.

Apple link–http://itunes.apple.com/us/book/hyundai-kia-motors-early-years/id538393175?ls=1

About the Author
Don Southerton has held a life-long interest in Korea and the rich culture of the country. His previous books center on culture, entrepreneurialism, and early U.S.-Korean business ventures. Southerton also extensively writes and comments on modern Korean business culture and its impact on global organizations. His firm, Bridging Culture Worldwide, provides consulting, training, and strategy on Korea-facing global business.

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